RAGDOLL PR

RAGDOLL PR came to us with a clear goal - redefine how people perceive PR and their place in it. Known for landing clients in Vogue, Forbes, GQ, Allure and more, they were tired of being mistaken for a fashion-only firm. They wanted a brand that matched their reach, reflected their results, and made it clear they weren’t here to play by the industry’s old rules.

We partnered with RAGDOLL to craft a full rebrand and website that captured the glamor of publicity with the grounded confidence of a team that actually delivers.

Brand Strategy
Brand Identity Design
Brand Messaging
Website Design

The Vision

We started with brand strategy rooted in emotional clarity. Who does RAGDOLL really serve? What makes them different from the smoke-and-mirrors reputation PR firms are known for? Through voice, tone, and visual cues, we positioned them as trusted, results-driven insiders - as invested in their clients’ success as they are in shaking up the PR world.

The visual brand identity fuses a sense of glitz and glow with editorial credibility. Aspirational without being out of reach. We played with high-impact type, modern layouts, and PR-inspired elements - like stylized “review quotes” for testimonials - to echo the feeling of seeing your name in lights (or in print). Every detail is designed to make the viewer feel like the main character.

Brand Strategy

Brand identity

Get recognized. Be remembered. Get recognized. Be remembered. Get recognized. Be remembered. Get recognized. Be remembered.

Your future success awaits. Your future success awaits. Your future success awaits. Your future success awaits. Your future success awaits.

The Brand Identity System

The RAGDOLL identity was built to balance editorial elegance with bold personality. The logo system is confident yet clean, designed to feel at home in both fashion glossies, pitch decks & online. We paired a timeless, high-contrast serif with a sleek sans serif to mirror the duality of their approach - glamor with guts. The color palette is vibrant but intentional - rich, saturated tones that bring energy and individuality without overwhelming the eye. Every element was designed to evoke visibility, confidence, and the energy of being seen.